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Dr shahid Hafeez's avatar

Thank you so much

Each word gives me meaning to life stay blessed

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Yameenuddin Ahmed's avatar

Alhumdulillah.

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Adil Hussain's avatar

It sounds like building a business is a journey to hone one's character traits. It tests a person from the very beginning (during lonely struggles) to the time it starts to generate revenue. And there's traction.

However, one key 'document' that can help anchor the business owner would be 'Why did I start this business?'. If these answers are clear from the get go, then it would be easy to manage the temptations that you've mentioned. Otherwise, its easy to get derailed and get caught up with the latest trends. From time to time, I have experienced people trying all sorts of 'creative' ways ONLY to get attention. That has no basis (and looks silly). I see that a lot, specially, when businesses run their ads online.

A part of decision making process could be to do Istikhara before applying any new tactics or strategies. That would keep the business owner anchored to their real purpose. And keep themselves in check.

One last thought.

What's the point of even building an empire that fires back at them and destroy their aakhirah? May Allah SWT protect us all!

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Yameenuddin Ahmed's avatar

Adil bhai, what a beautifully articulated reflection—every line resonated. You’ve captured the heart of what I wish more people understood: building a business isn’t just about solving problems—it's about shaping people.

From the lonely early days to the moment the revenue graph starts rising, your character is on trial. Every decision becomes a reflection of who you are becoming.

And you’re absolutely right—clarity of “why” is that unseen compass. Without it, even sincere people get pulled into the noise. Into hacks. Into trends. Into trying to look relevant rather than be real. That’s why I love your idea of documenting Why did I start this business? It’s simple, but powerful.

It’s not just for branding—it’s for survival. Not business survival, soul survival. Because when the heart forgets the why, the ego starts chasing any how.

And your reminder of Istikhara… SubhanAllah. That’s the kind of quiet decision-making tool that can never be taught in an MBA class. It's divine consultation seeking clarity from the only One who sees beyond our short-sighted strategies.

Lastly, that line you closed with?

"What’s the point of building an empire that fires back and destroys our aakhirah?"

It gave me goosebumps. That’s exactly the reminder this generation of builders needs.

JazakAllah khair for being a voice of sense in a world filled with noise. You are what Quiet Builders is all about. Keep sharing, keep anchoring. May Allah protect all of us from success that comes at the cost of our akhirah.

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